How to quote for mobile beauty treatments
Lashes, nails, spray tans and makeup all share one quoting problem: the treatment price is visible and compared, while the product, the travel and the aftercare are not. This guide covers how to build a mobile beauty price that carries all three, and how to protect your diary with deposits.
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How to price a mobile beauty treatment
Every treatment has three costs: your time, the product consumed, and the journey. Price all three, then decide your position in the market deliberately rather than by copying an Instagram price list.
1. Cost the product per treatment, precisely
Work out the real consumable cost per client: lash adhesive and trays, gel and tips, files and bits, tanning solution and barrier cream, disposable applicators, brushes and sanitiser, plus towels and laundry. It is usually £4–£15 a treatment, and knowing the number stops you discounting below cost.
2. Price your time at a professional hourly rate
A full set of Russian volume lashes is two to three hours of close, skilled work. Decide what that hour must earn — commonly £30–£50 for mobile beauty after costs — and let the treatment length set the price, rather than pricing a 'full set' at whatever the local average happens to be.
3. Build an infill and maintenance ladder
Recurring clients are the business. Price two-weekly and three-weekly infills separately, state the minimum lash retention you will infill (typically 40–50%), and charge a removal or full-set price when a client leaves it too long. This protects your time and makes the maintenance schedule clear.
4. Add travel and group pricing
Set a free radius and a per-mile or banded charge beyond it. For group bookings — bridal parties, proms, hen weekends — quote per person with a minimum number, since one trip serving five clients is where mobile beauty earns properly. An early-start supplement applies to wedding mornings.
5. Take deposits and state your policies
Non-refundable deposits of 20–30% cut no-shows dramatically. Also put patch-test requirements, aftercare, contraindications and your policy on treatment redos in writing on the quote — it is both a professional signal and your protection if something goes wrong.
What to put on a mobile beauty therapist quote
- Treatment name, style and expected duration
- Product or brand used and any premium options
- Infill schedule and infill pricing
- Removal or soak-off charge
- Travel charge and service radius
- Group or party per-person pricing and minimum numbers
- Early-start or weekend supplement
- Patch test requirements and timing
- Deposit, cancellation and no-show policy
- Aftercare and redo policy
Realistic UK price ranges for mobile beauty therapists
Indicative UK figures for 2026. London and heavily qualified specialists sit above these ranges; new technicians building a portfolio below them.
| Item | Typical range |
|---|---|
| Classic lash full set | £45 – £85 |
| Russian volume full set | £70 – £130 |
| Lash infill (2–3 weeks) | £25 – £55 |
| Gel manicure / BIAB | £30 – £60 |
| Spray tan (mobile) | £20 – £40 |
| Bridal makeup, per person | £60 – £150 |
Run your own numbers in the free quote calculator or check your margin with the markup & margin calculator.
Common quoting mistakes for mobile beauty therapists
- Pricing from Instagram competitors without knowing your own product cost per treatment.
- Free infills or unlimited redos with no retention or time limit attached.
- Absorbing travel to every client rather than setting a radius and a charge.
- No deposit, so last-minute cancellations leave two unfillable hours.
- Quoting a bridal party per head with no minimum number, then driving 30 miles for one face.
- Never repricing as your speed, qualifications and demand improve.
Pricing FAQs
How much should a mobile lash technician charge?
In 2026, a classic full set typically runs £45–£85 and Russian volume £70–£130, with infills at £25–£55. Price by the treatment time and product cost rather than matching local social-media pricing.
Should I take a deposit for beauty appointments?
Yes. A non-refundable 20–30% deposit at booking sharply reduces no-shows and covers the product you have already opened or ordered. State the cancellation window clearly at the same time.
How do I price a bridal or group booking?
Quote per person with a minimum number of people, add an early-start supplement for pre-7am starts, include a trial as a separate line where relevant, and take a deposit to hold the date.
Do I need to charge for travel?
Beyond a free radius you are happy with, yes — a per-mile rate or simple distance bands. The alternative is quietly giving away 40 minutes of unpaid driving on every appointment.
Send branded mobile beauty quotes with treatments, travel and deposit terms in one tap.
Accepted in one tap, invoiced in one click. Free trial, no card needed.